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Walt Disney World's Epcot theme park is scheduled to debut a tequila bar inside the Mexico pavilion in World Showcase, just in time for the start of this year's Epcot International Food & Wine Festival. Although an abundance of alcohol is already available to park guests in Epcot's international restaurants and at kiosks throughout the park, this development begs the question: Is doing shots with the mouse a good idea at a family theme park?
The Imagineers responsible for redesigning the interior of the Mexico pavilion to accommodate the 46-seat tequila bar likely envisioned a docile group of mature adults "appreciating" over 70 varieties of tequila. Yet the effects of over-appreciating tequila are notorious. In a 2008 survey of spirit drinkers, 38% of those polled reported having a bad experience with tequila, and only 7% considered tequila to be a sophisticated or sipping spirit.
Epcot originated as an educational theme park...well, after Disney's attempt to create a Utopian "experimental prototype community of tomorrow" failed. (Celebration, Florida does not count.) Now it appears to be setting its sights on educating park goers about the merits of tequila as a sipping spirit. For those who fail to appreciate tequila properly, however, how will Disney cast members respond? Will the barista cut guests off after a certain number of tequila shots, or will Mickey Mouse wag his gloved finger back and forth when guests have had enough?
Perhaps patrons of the tequila bar will be advised to wear life vests while riding the Mexican boat ride. What will the consequences be for tequila aficionados who brave thrill rides such as Mission Space after lingering too long at the tequila bar? Only one thing is certain at this point: Epcot's new tequila bar will certainly enhance the fiesta mood in World Showcase.