
Ann Sofie-Back is the newish creative director for Cheap Monday.
Cheap Monday offers fashion denim at a relatively affordable price.
And she isn't letting anything prevent her from showing her shredded fashions for Spring Summer 2010 just a tad early.
Ann Sofie-Back is responsible for all fashionable designs except for denim. She is influencing the Spring Summer 2010 line, but her first complete line will be Spring Summer 2011.
This early peek shows her fashion collaboration includes plenty of denim to attach itself to her fringed, shreds, and tatters.
Her first full collection for Cheap Monday will be the Spring/Summer 2011 collection, although she contribute towards the SS10 and AW10 collections. She’ll continue to show at London fashion week and her lines will carry on as normal.