Obama promised to bring change, and it seems he has done exactly that – at least when it comes to FOX News, which he has changed into an even bigger ratings powerhouse than it already was.
The Obama White House’s inexplicable war on Fox has, as we predicted, magnified FOX’s stature among viewers. Far from marginalizing FOX and delegitimizing it as a news source as intended, the feud has made more people than ever choose FOX News as its favored source of television infotainment.
FOX’s ratings have bumped up almost ten percent in the two weeks since White House decided to engage FOX News directly. And among advertisers’ favorite demographic – the spendy twenty-five to fifty-four year olds – FOX’s ratings are up a whopping fourteen percent.
This is probably not the kind of change Obama voters thought they were voting for. Congratualtions, Obama. You have transformed FOX into the most successful “news” channel ever.
Even I’ll admit: FOX having gotten into Obama’s crosshairs makes it intriguing. It makes one to take a peek and see what’s going on over there. What can they possibly be doing that is such a threat to the President of the United States? Voters, intrigued, are tuning into find out.
No doubt FOX News executives are delighted by the free publicity from the White House. Time for the White House to wave the white flag on this one: they were never going to win this war anyway.
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For more info: Couldn't happen to a nicer channel: CNN, aka ONN (Obama News Network), falls to last in ratings