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5 results of the Facebook namepocalypse
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People grabbed their Facebook vanity URLs with no crashes & minimual fuss.
I’ll post some SF-based, non-facebook news very soon, promise. In the meantime, I submit to you the fallout from this weekend’s Facebook namepocalypse.
The upshot: most everybody’s happy. Specifically:
1. People got the names they wanted, even if they didn’t get their first or second choices. I've seen minimal disgruntlement so far, even though most of the feedback is on blog comments and discussion boards. And even for the ones who didn’t…
2. Minimal squatting (so far). So far, there’s just one story about a company selling accounts, the aptly-named Assetize. I’m sure more will pop up in the coming weeks, but MySpace-style porn identities are still a ways off.
3. Great press for Facebook’s technical capacity. Bloomberg reports that Facebook handled the land rush at the rate of 550 names registered a second. That included half a million in the first 15 minutes. The land grab had no crashes, no fails.
4. Keeps Facebook at front of mind in a big way. For those who “got their names,” this stands to make Facebook the focal point for people who want an identity online but for whom home pages and domain names are too much hassle. 
And to that end:
5. What’s next. Dvir Reznik of Social Media Today predicts that Facebook may move on to personalized email addresses. ideaczar@facebook.com? The mind reels.
And I didn’t even mention the Twitpocalypse that didn’t happen (Yet)!
Did you get the Facebook name you wanted? Are you disgusted with the whole thing? Let me know in the comments.
