The Halo franchise has already taken on video games, books, comics, animated shorts and a live-action web series. Now it's moving into a TV show produced by Steven Spielberg and Microsoft's Phil Spencer explained in an interview released Tuesday that it is no mere filler and will grow the franchise leading into the Xbox One release later this year.
"I think there's a story in the Halo games that's noteworthy," Spencer told OXM. "And that we can introduce more people to the IP by putting the franchise, stories, and characters in more accessible mediums than a first person shooter. That's a good thing for Halo, a good thing for the platform, and a good thing for the IP owners."
The live-action Halo: Forward Unto Dawn is just such an example as the 343 Industries produced web series generated over 70 million views leading into the release of Halo 4.
"I think it helped us with the launch of Halo 4," Spencer said. "But it also was just a thing people liked to watch. I think it helped growing what IP is capable of and getting people to understand the stories and characters.
"I also think going into the launch of any game, it's a nice tie-in; we learned that with Forward Unto Dawn where you can get people upbeat and excited about the IP and bring it as part of your overall launch momentum."
While this suggests that the live-action TV show will debut before the release Halo 5 (or Halo Xbox One as Microsoft is still calling it), Spencer is not discounting the impact it could have on the game.
"I can't use the word filler anywhere near Halo, it just won't work. If we're going to do a television series with Halo, we're going to do it the right way, and we're going to do it because we think it really matters."
The Halo TV series will be the second Xbox One game tie-in produced by Microsoft. The other is Remedy Games' Quantum Break where the action taken by players in the game will affect the plot in the live-action show.
No release date has been announced for the Xbox One debut of Halo but Microsoft assured fans yesterday that it will release in 2014.
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