On Saturday, September 14th, WFGX-TV broadcast live programming from the Longhorn Network, a cable TV and satellite TV programming service dedicated to sports related to the University of Texas in Austin, Texas, about a football game in Austin between the football teams from the University of Mississippi (the Rebels) and the University of Texas in Austin (the Longhorns) from 7:00 p.m. until sometime between 10:30 p.m. and 10:50 p.m. (the station usually broadcast theatrical movies from ThisTV, a TV programming service dedicated to movies such as those, or broadcast syndication companies on Saturday nights along with syndicated TV programs).
The station had planned on broadcasting the syndicated programs they usually broadcast on Saturday nights between 9:00 and 11:30 after the sports programming before broadcasting programming from Jewelry Television, a cable TV and satellite TV programming service dedicated to selling jewelry, afterwards until the next morning at 5:00 (the syndicated programs were "Ring of Honor Wrestling", "Extra", an entertainment news program, and "Inside Edition", a general news program, respectively).
According to the official World Wide Web site for the sports department at the University of Mississippi, the station was able to broadcast the football programming because of a deal the university had with the Entertainment and Sports Programming Network, the owners of the Longhorn Network, earlier this summer to provide the programming to TV stations in TV markets with cable TV systems that did not provide programming from the Longhorn Network as part of their basic levels of cable TV service.
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