According to the Huffington Post on March 13, there is a new breakfast cereal; however, keep this cereal away from your kids.
Kelly Ripa and Michael Strahan discussed sex cereal this morning on "Live! With Kelly and Michael."
Sex cereal is the world’s first gender-based breakfast cereal, formulated by a team of nutritional and quality-control professionals. It is a new performance-enhancing cereal that is getting a lot of attention. The nutrient-rich granola mix, packaged separately for men and women, claims to support testosterone for men and hormonal balance for women.
The breakfast cereal debuted last May by Peter Ehrlich, a Toronto business owner. However, the product is just beginning to gain popularity.
Ehrlich used nutritionists to formulate two separate recipes that are supposed to improve the sexual health of men and women in different ways.
Sex Cereal for Him
Unusual ingredients "for him" include bee pollen, black sesame seeds, wheat germ, pumpkin seeds, rolled oats, water, chia seeds, pumpkin seeds, blueberries, cacao nibs, goji berries, maca powder, camu camu, and coconut sugar. A serving size has only 190 calories. The packaging has a fit guy on the cereal for men.
Sex Cereal for Her
Ingredients "for her" include ginger, sunflower seeds, almonds, rolled oats, oat bran, water, flax seeds, chia seeds, soy protein, cranberries, goji berries, cacao nibs, ginger ground, maca powder, and coconut sugar. A serving size has only 200 calories. There is a blonde pin-up girl on the package for women.
Sex cereal isn't cheap. However, the price is the same for men and women: $12 per bag.
Ehrlich said he pursued his cereal conquest because he felt there was a market for it. He stated:
“Sexual health is so important. I wanted to create something sexy and fun in the health food industry because nothing is. Everything is very serious.”
Sex cereal is available in about 700 nutrition and grocery stores across Canada, but the cereal is not in the United States yet.
Watch the cute 42-second video on the left.