Soon, Pepsi will introduce real sugar in soda drinks. PepsiCo, Inc. recently announced that it is nixing high fructose corn syrup or HFCS and artificial sweeteners from three of its soft drink beverages in the near future, citing an April 10 Yahoo Fiance report. Considering that other companies have made the move to stamp out obesity in their products, it's a fair question critics have posed: What took the company so long?
Pepsi-Cola soda products containing sugar, in some overseas markets, are realizing sharper sales from previous quarters. For example, in an April 15 report via GMANetwork , the Philippines reported 2013 net income rose by 6% to P903.5M. However, the move does not mirror the plight of the beverage giant in the United States and Europe, which are struggling to keep pace with companies that are focusing on healthier products for consumers.
The change in sugary soda drinks by Pepsi is bolstered by pressure from consumer advocate groups like "Citizens for Health." According to a report out Monday by Vending Market Watch , the non-profit group intends to name HFCS as the top food additive in packaged foods and beverages to avoid during the annual "Read Your Labels Day" event.
Still, not everyone is convinced Pepsi's use of heavy syrup, instead of Stevia (plant-based) and cane sugar, is the sole problem plaguing the beverage-maker.
Consumers shouldn't only be worried about high fructose corn syrup, they need to investigate the entire label. For example, most people don't know that consuming the ingredient "caramel coloring" in Pepsi could be worse for them than the high fructose corn syrup," says Vani Hari, a consumer activist and creator of the FoodBabe.com blog.
Nonetheless, many would agree that the new announcement represents that the company is heading in the right direction. Moreover, in the end, it boils down to consumer education and choice.
The Pepsi sugar soda drinks to be void of the additive are "Pepsi Made With Real Sugar," "Pepsi Vanilla Made With Real Sugar," and "Pepsi Wild Cherry Made With Real Sugar, said a company spokesperson. However, no debut dates have been released.