The Vancouver, WA-based Must Love Kids Pediatric Dentistry, owned by Dr. Prashant & Dr. Monisha Gagneja is creating a buzz by encouraging kids to flash their super hero smiles for Halloween.
Heroic, fun and imaginative are not words you normally associate with Dentistry, but Dr. Prashant Gagneja is setting out to change the way we think of dentists.
This unique dental practice promotes positive oral health care habits to children with entertainment and imagination. Must Love Kids uses a one of a kind marketing strategy to promote engagement with existing and new patients. By utilizing original comic book characters, patients are inspired to be the hero of their own life as they take a proactive role in their oral health.
To encourage children to take care of their teeth, Must Love Kids Pediatric Dentistry is running a Facebook photo contest, "Flash Your Super Hero Smile Contest."
Children are encouraged to upload their favorite smile photo, to the Facebook page. Photos that are shared and liked will increase their chance of winning the grand prize.
"We think every child is special and heroic. Encouraging them to tap into their best super power, a genuine smile, is one of the best ways to help them feel supported and loved," says Dr. Prashant Gagneja.
This Halloween contest aims to promote healthy teeth by giving children the ability to show off their confident smiles. The contest will start Oct. 30 and run for two weeks. The winner will be announced on Wednesday November 13. 3 winners will be selected. Two winners will receive a Kids Sonicicare toothbrush and the grand prize winner will receive a new Kindle Fire.
The contest will be supported on Faxcebook.com.