Seattle wasn't the only Super Bowl winner.
Most popular commercial. Anheuser-Busch's 'Puppy Love' was ranked the top commercial in the 26th annual USA TODAY Ad Meter, the industry-leading tool used to measure public opinion surrounding Super Bowl ads. The top spot highlighted the friendship between a Budweiser Clydesdale and a puppy. This is Anheuser-Busch's 12th USA TODAY Ad Meter win, the most all-time.
The top five ads, as voted upon by this year's Ad Meter panel, including final ratings are:
1- Anheuser-Busch – Puppy Love – 8.29
2- Doritos – Cowboy Kid – 7.58
3- Budweiser – Hero's Welcome – 7.21
4- Doritos – Time Machine – 7.13
5- Radio Shack – Phone Call – 7.00
Winner of the Dorito commercial face-off. The Doritos commercial that received the most fan votes on www.doritos.com to win the $1 Million Grand Prize In Global Advertising Contest was Ryan Andersen, creator of "Time Machine." Amber Gill from Ladera Ranch, Calif. ad was "Cowboy Kid" which received the second-highest total fan votes and was chosen as the runner-up. Both creators won the opportunity to work with Marvel Studios on the set of "Marvel's The Avengers: Age of Ultron," the highly anticipated sequel to the 2012 blockbuster movie "Marvel's The Avengers" which any geek knows trumps most prizes.
Winner of the most searched car. Maserati Ghibli increased 4,250 percent in new-car searches on KBB.com, the most of any advertised model during Super Bowl XLVIII, according to Kelley Blue Book www.kbb.com, the leading provider of new and used car information.
United Way TEAM NFL challenge winner. The Seahawks' TEAM AVRIL led by defensive end Cliff Avril and the Buffalo Bills' TEAM MOATS led by linebacker Arthur Moats—squared off in a league-wide competition to recruit the most volunteer readers, tutors and mentors. With 7,932 pledges, Arthur Moats earned the title United Way Super Recruiter and won $10,000 for United Way of Buffalo & Erie County. United Way TEAM NFL is a core group of college-educated, civic-minded NFL players committed to helping United Way to cut the high school dropout rate in half by 2018. Each TEAM NFL player was charged with recruiting 3,000 volunteers.