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'Minecraft' creator turns down offers like bundling AVG antivirus frequently

Minecraft and AVG bundle not happening.
Minecraft and AVG bundle not happening.
Mojang, AVG

Minecraft is undoubtedly one of the biggest games to hit in the last few years as Mojang revealed Monday that the PC version passed 11 million copies sold. That puts it in the company with best sellers like Diablo III, StarCraft and The Sims 3. This success comes at a price though that includes constant offers from companies seeking to ride the wave of success.

"I frequently receive emails from people who want to 'help monetize http://minecraft.net'," Minecraft creator Markus "Notch" Persson said on Twitter. "My reply is usually 'No', sometimes "Go away.'"

"Latest hopeful partner was [AVG], offering us 20k upfront to bundle it with the minecraft launcher," he revealed. "No. Not as long as I work here."

AVG Technologies is the company behind the AVG Antivirus and Internet Security software. It frequently bundles a toolbar application with other software that is added to user's browsers when the other software is installed.

Turning down offers is a running theme with Mojang and one that it can afford given the runaway success of Minecraft. On top of the 11 million copies of the PC version sold, the Pocket Edition crossed 10 million not long ago while the Xbox 360 Edition passed 6 million. This puts the developer in the unique position of being completely independent and not rely on any kind of partnerships at all.

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