On Tuesday, Jan. 14, 2014, at the Drudge Report Twitter page, over 623,000 followers were treated to an array of headlines ranging from science to politics. According to social engine measuring sticks, including comments, Facebook likes, Twitter retweets and favorites, Sarah Palin is more popular than religion.
An article about the hyper-political Sarah Palin, "Palin Jabs Katie Couric for Losing Talk Show: ‘What Goes Around Comes Around’," is beating out an article which comes in second, "How religion cuts crime: Church-goers are less likely to shoplift, take drugs and download music illegally," today on the Drudge Report's Twitter page.
The Palin article currently has 48 retweets and 38 favorites directly on The Drudge Report Twitter page, plus 1591 comments,1.4k Facebook likes,184 tweets over on the article itself. Comparatively, the article about how religion impacts crime and morality is lagging behind Palin's with 46 retweets,14 favorites, 592 Facebook shares and 392 comments.
Doing the math, though always possible, it's unlikely the placement will change. For both articles, traffic is in part driven by hyper links from the main Drudge Report page. It's no secret that any link on Drudge substantially increases page view potential.Charles Krauthammer recently described Matt Drudge as the world's greatest headline "genius."
In 1966, John Lennon of the Beatles, made the highly controversial remark that the Beatles were "more popular than Jesus." However, before leaping to a conclusion that Palin is, indeed, more popular than religion, arguably, it behooves one to consider that to many conservatives, the "r" in Sarah is for "religion."
Sarah has been both lionized and vilified for being outspoken about her faith, including in the Katy Couric interview which stirred a national controversy during Palin's campaign as the vice-presidential nominee for the Republican party. During that now infamous interview, Palin refused to back down on her personal ideology fostered by her faith. Palin's religion soon became an election issue.
When asked about abortion, Palin emphatically said, "I am pro-life. And I'm unapologetic in my position that I am pro-life." Later Palin added, "I won't deny that I see the hand of God in this beautiful creation that is Earth."
Recently, Palin released her book, Good Tidings and Great Joy: Protecting The Heart of Christmas. The theme of the book is a war on Christmas which echoes the feeling of many who genuinely believe social hostility towards people of faith is rising.
However, on Tuesday, the Pew Research Center reported that "Christians and Muslims, who together make up more than half of the global population, were harassed in the largest number of countries (110 and 109, respectively)."
No matter that many Christians join Palin in the belief that there is a war on Christianity, it might be a relief for them to learn that compared to global medians, the level of religious social hostilities in the Americas remained low, "0.4 in 2012 and 0.6 in 2011." Within the same region, in Mexico, the level of religious hostilities went from "moderate" to high, more than doubling.
In the last week, counting the first religious article referenced, Drudge has posted four religious leaning headlines and only one Sarah Palin. Leaning towards Christianity links is clearly a choice because if Matt so desired, he could find a news article about Sarah Palin every day. The articles Matt chose were: