The exhibitors at the 3D Biz Ex conference displayed some new toys last month that should be available in stores in 2008.
Among them were high-quality lenses that allow users to view HD programming with more colors and higher resolutions than past 3-D movies — all, of course, while objects pop out at them.
“No matter how big the screen gets or how high the resolution gets, you never feel like you’re in the action. With 3-D, you do,” said Ethan Schur of TDVision Systems in Illinois, which makes 3-D video games and cameras.
There were even glasses that allow people to view a movie through its lenses without needing a TV or DVD.
The glasses create an illusion that you’re watching a 48-inch HDTV from seven feet away.
A lot of the products will be available in early 2008 at major retailers such as Fry’s and Best Buy.
Like most new technology items, however, they won’t be cheap. The 3-D video game attachment for a PC will be $500 in January.
Later in the year 3-D attachments will be offered to coincide with consoles such as the Xbox 360 and the PlayStation 3.
Some of the 3-D titles, such as major Hollywood children’s movies, are available in 3-D now in a very limited capacity, but the companies at the event said they expect a major push to be made to market these new items in the spring.
As a result, more titles and 3-D-compatible TVs, which will come with glasses, will be available in major chain stores.
Hong Choi, chief technology officer of Kopin Corp. in Massachusetts, which makes 3-D eyewear, said many movie studios like DreamWorks are championing in 3-D as the future of motion pictures, too.
“3-D is the future of movies, there’s no doubt about it,” said Nicholas Routhier, president/CEO of Sensio in Montreal, which makes decoder chips so people can watch 3-D DVDs on TV. “People have always wanted 3-D but it was always too complicated and too expensive.
All the pieces of the puzzle are now together.”
Other products on display were a portable camera that could record video in 3-D and a display screen technology that would allow people in a conference to view presentations in 3-D on a 10-by-40-foot screen.



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