It's easy to understand the misconception that your resume should be all about you. After all, isn't it your name in huge, bold letters emblazoned across the top of the resume? Yet the belief that your resume should be all about you is a major resume mistake. One that is a turn off for hiring managers.
At the point of receiving your resume the hiring decision-maker isn't concerned about what you, the job hunter, wants or needs. The hiring manager's primary concern is: What's in it for me? What's in this for my organization? How will this candidate make my job, my life, easier? It is critical that you keep these very important questions in mind when drafting your resume.
Make Employers the Focus of Your Resume
You are the subject of your resume. However, the employer should be your focus. The content of an effective resume is focused on the needs of the specific organization to which you are applying. Develop a clear understanding of the organization and the position. This knowledge will inform your selection and presentation of content on your resume.
Carefully research target employers and positions. Make use of available resources. Go beyond simply reviewing the company's website. Most job candidates will have done at least that. Learn as much as you can about the organization. Use the internet, past newspaper or business magazine articles. Visit your local library. Try to connect with people inside the organization.
Use the data gathered to decide what information is relevant to the position. Format your resume to reflect your unique understanding of the company's goals and priorities. A well-written resume demonstrates your knowledge of the organization, recognition of its needs, and ability to solve their problem.
For more info: To learn more about creating an effective resume, register for the Seven Secrets to Writing a Resume That Gets Results interactive, web-based workshop.