
H&M gave shoppers a peak at the new 'cheap chic' line it has developed with Jimmy Choo, which normally sells shoes from $595.00 and up and handbags from $825.00 and up.
It is the latest 'cheap chic' designer collaboration for H&M. Check out the link to see the preview at H&M. H&M has recently sold collections by Rei Kawakubo of Comme des Garçons, and British's Matthew Williamson.
The line means customers will be able to buy pike heels and ankle boots worn by celebrities the like of Cate Blanchett, Halle Berry and Hilary Swank.
The Jimmy Choo for H&M range features more than 40 pieces including clothing as well as footwear and handbags. Prices range from $25.00 for jewelery, $246.00 for a leather dress and $129.00-$149.00 for shoes. $129.00 for a zebra patterned bag. $99.00 for a pair of red patent leather shoes. The cheapest shoe is a pair of zebra-print studded ballet pumps for $82.00.
The full collection will be previewed on the H&M website on October 29 and will go on sale in selected stores from November 14.
Tamara Mellon, the founder and president of Jimmy Choo, who launched the deluxe celebrity brand in 1996, said: “We are privileged to be among the fashion greats who have been affiliated with H&M so far, and to be designing a collection appealing to fashion-savvy, street-smart women, and to be including some great pieces for men, too."
Some great pieces for men? Gee thanks. What are we chopped liver. I really have to make a general comment about how short changed men are especially in the US, when it comes to range and selection of clothes, and H&M gives me the perfect example. You can bet your bottom dollar that H&M will not be carrying an equivalent cheap-chic line like this for men. I'm sorry but, I have just as much fashion savvy as any woman (no offense), and there are others like me, why do I feel like a second class citizen when I walk into some retail outlets in this country. The fashion is so skewed towards women. I know most men identify themselves with the cars and or trucks they drive. Men don't identify themselves by the clothes they wear. Women identify themselves by the clothes they wear. I know this might be an oversimplification. It is still frustrating to walk into the H&M in Union Square San Francisco e.g.,and be given at least 40% less clothing options than the women's department.
Margareta van den Bosch, the creative adviser for H&M and the architect of the chain’s stellar roll-call of designer tie-ups, which also includes Stella McCartney, Viktor & Rolf, Karl Lagerfeld and Roberto Cavalli, said: “We adore Jimmy Choo’s shoes and bags."
She commented that the Jimmy Choo bags were “glamorous and sexy, and they add instant style to the simplest of outfits".
How about a cheap-chic 70's Bob Mackie/Cher line. H&M? Target? Come on there are so many things to collaborate on. I dare them or anyone to do a line based on the clothes in this video 'Dark Lady'. Super fabulous 70's Cher. Can you deal with the fabulous, hat.