	Robert Dick Seattle Internet Examiner \| Bio My Bio Subscribe RSS Feed Favorites

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R. "Jason" Dick is a professional Internet marketer from the Seattle area. He's used the Internet for both pleasure and marketing since 1988. He holds two bachelor degrees from from Washington State University. Contact him at this address.

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Internet Marketing 101: How to write effective Google PPC ads, Pt. 5

9. Sell Your USP (Unique Selling Proposition) What makes your product or service better, or different, from the competition? Spell them out in your...
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Internet Marketing 101: How to write effective Google PPC ads, Pt. 4

7. Include attention grabbing words in your Ad Begin your headline with an attention grabbing word, i.e. free, new, sale, discount, etc.. Be sure to...
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Internet Marketing 101: How to write effective Google PPC ads, Pt. 3

5. Include targeted keywords in ad title and description Include the relevant targeted search terms in your headline, and the description of the ad...
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Internet Marketing 101: How to write effective Google PPC ads, Pt. 2

3. Test various ads simultaneously Always test at least two ads at the same time. This is called A/B variant testing. Whichever ad receives the higher...
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Internet Marketing 101: How to write effective Google PPC ads, Pt. 1

High click through rates, good return on investment, excellent quality scores and ultimately profitable conversions are the goal of each and every...
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Internet Marketing 101: Why should I blog? Pt. 5

This is my final in my Why Blog Series. It will end with reasons 9 and 10. However, there are several more reasons to blog I am sure, and you will...
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Internet Marketing 101: Why should I blog? Pt. 4

Blogging remains relevant to Internet marketing and creative expression. This article continues my "reasons to blog" series, adding two more...
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Internet Marketing 101: Why should I blog? Pt. 3

Today, I continue my internet marketing series on the reasons to use a blog to market your company, yourself and your ideas. Below are two more great...
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Internet Marketing 101: Why should I blog? Pt. 2

In my previous post, I started to outline the benefits and uses of incorporating a blog into your company's Internet marketing strategy. This article...
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Internet Marketing 101: Why should I blog? Pt. 1

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As an Internet marketing strategy, many business owners and webmasters decide they have to have a blog as part of their advertising strategy. Upon...
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