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Branching out on your own? The entrepreneur checklist to do good and look good for success
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When Carol Blessing left her employer to launch her own skin care business – she was ready for the highs and the lows. But since launching Green Bamboo Quality Skin Care in Boonsboro, Maryland – she has only had highs. She credits picking a smart location since after signing her lease she learned that best-selling author Nora Roberts was opening a Bed & Breakfast on the same block – but more than that she credits her attitude, energy and endless belief in who she is and what she brings to her customers.
Below are her reflections on the steps she took and the checklist she recommends for others who plan to branch out on their own after many years with an employer:
Maintain a boundless passion for what you do
Exude excitement & satisfaction every day
Sustain a positive attitude & vision
Try new things & integrate them into your practice
Seek out free, local sources of advertising (newspapers, magazines)
Out-service the competition
Shamelessly distribute your business cards
Pursue continuing education -- never stop learning
Develop great technical skills & execute them diligently
Give more than is expected & do so cheerfully
Identify opportunities that may be lacking in your current industry arena & develop that expertise
Listen & respond to client's needs
Create an interesting & informative web site
In addition to the above tips, as a skin care specialist, Carol Blessing says it is important to not just “be good” at what you do but to “look good” too. Below are her top tips for every entrepreneur, executive or employee to maintain a healthy glow:
Drink plenty of liquids -- water, anti-oxidant rich teas & juices
Stay out of the sun & tanning places & use sunscreen
Be consistent with daily home care regimes -- day & night cleansing, rinsing well & moisturinzing with professional skin care products that contain anti oxidant ingredients
Schedule regular professional skin care treatments, which provide a deep cleanse, exfoliation, nourishment to the skin, strengthening to muscle fibers, a healthy glow & much needed pampering & relaxation
Eat well to enhance overall health
Exercise to energize the mind & body
Focus on the good things in your life & be grateful -- you are what you think you are!
To schedule a facial or skin care consultation, visit Green Bamboo.
To plan a spa getaway at Nora Roberts B&B, Inn Boonsboro, click here.
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