
Whether you are a viewer of television infomercials or not, surely at some time you caught a glimpse of Billy Mays. Perhaps you watched his recently launched television show on the Discovery Network, Pitchmen.
News arrived within the last few hours that Billy Mays was found dead in his Florida home. Mr. Mays was 50 years old at the time of his death. From the outside, it seemed like he had it all; money, a fantastic home, family, and fame. Of course when you die, especially at such a young age, none of that means anything.
In a week were we said goodbye to Ed McMahon, Farrah Fawcett, and Michael Jackson, some may not put Billy Mays in their league. I would disagree, and seriously challenge that.
Billy Mays changed the face of selling products on television. He made small companies with a dream come to life, and helped give birth to an industry. Consider this. In a 2002 report by Forbes, people spent over $14 billion (that's BILLION with a "B"!) purchasing products from Infomercials. Fast forward to 2009, the direct-response industry has grown to $170 billion (that's also BILLION with a "B"!) in consumer sales!
Billy Mays may not have sung moving songs, acted in great roles, or appeared next to great comedians and interviewers, but, he did help revolutionize an industry.