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5 questions with Guy Kawasaki

October 16, 7:21 PMBusiness News ExaminerScott Gingold
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Guy Kawasaki

Guy Kawasaki is a visionary, pioneer, and a teacher. He has authored eight books, his career accomplishments are heralded, and the following to his blog ("How to Change the World") is immense and legendary. I highly encourage you to check out his Alltop website, which is an "online magazine rack" of popular topics, as well as Start Ups Alltop, which is a great source of information for StartUp news.

I posed five questions to Guy, which he graciously agreed to answer below. His responses are in red. I greatly appreciate him taking the time to share his thoughts.


Q1-How confident are you that today¹s high school and college students are being taught enough about hard-work, professionalism and commitment in order to succeed as either an entrepreneur or as an employee?

Very confident. Every generation thinks that young people just aren't as hardworking, hungry, smart, whatever as it was. This kind of "it wasn't like this when I was young" is retroactive, wishful thinking.


Q2-For better or worse, there is no mistaking the political views of television news broadcasters, print journalists and radio personalities. Are blogs the counterbalance to this, and if so, how effective are they swaying people one way or another?

Blogs are no different than this. They reflect the views of their owners. The only difference is that technology is so much cheaper and accessible that more people can express their feelings.


Q3-Big picture, does it really matter to small and mid cap companies who is elected President, and why?

It probably doesn't matter. If we were smart enough to know exactly what the conditions would be, exactly what the candidates would do, and exactly what effects their actions would have, we wouldn't be smart enough to never have gotten to this point.


Q4-Given the rising unemployment rate and continued intense pressure from offshore sources to perform non manufacturing jobs at lower rates, do you see more cases of U.S. Jobs going to 1099 independent contractors versus full-time "permanent" employees who typically garner no health, or other benefits?

Honestly, this question is above my pay grade. I don't really worry about the "macro picture." My concern is that two guys/gals in a garage are creating the next Apple, Google, or Cisco. These kinds of companies catalyze the big changes.


Q5-In a recent poll conducted by my firm, Powerfeedback, there were some signs of some potential backlash of mobile marketing as well as  a sense of consumers being overwhelmed in general with text messages, email and picture messaging. As people are seeking more quiet and family/friend time, is the market at risk of being overplayed too quickly?

I think every generation deals with this too. When the radio was invented,people probably decried the reduction in reading. Then it was television. Now it's the Internet. Maybe the first caveman was bummed when people starting drawing on walls because it defocused him from evading saber tooth tigers. Life goes on, and one adapts.


 

For more info: Scott Gingold has been helping clients turn their red ink into black ink for 3 decades. His firm, uses market research to diagnose any difficulty (customer, employee, product, service, etc.) that a client may be experiencing, and then uses its vast business consulting experience and training to correct the issues that were uncovered. For more information, please visit Scott's website.
 

 

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