After an a rather ambiguous statement from a bigwig at NBC Corp set the blogosphere ablaze, it looks like Hulu will not be setting in place a pay-per-view model by 2010. At least for now.
The folks over at Entertainment Weekly's Hollywood Insider blog debunked the rumor pretty quickly:
A source close to Hulu, however, tells EW that the site remains steadfastly committed to free content, explaining that any possible subscription or pay-per-view service has no set timeline and would only build upon what Hulu offers, not replace it.