	Camberley Bates B2B Marketing Examiner \| Bio My Bio Subscribe RSS Feed Favorites

Find out more about Camberley:

Camberley has been B2B marketing and selling for more than 20 years, holding positions with companies such as EDS, VERITAS (now Symantec) and venture-backed startups. Today she runs a business consultancy firm that strategically and tactically gets companies to market. Check out her Web site at Bates Strategy Group.

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B2B Marketing Examiner's Articles

Showing: Social Media articles

Pipe sniffing dog breaks out an old line business

Now that is thinking out of the box. Charlotte Pipe, faced with increasing competition from overseas (think about the drywall competition the US...
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Face-to-face marketing

Last week Forbes released their study on “Business Meetings: The Case for Face-to-Face,” which showed overwhelmingly executives agree that...
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Spaghetti marketing and the need for a marketing funnel

Definition of Spaghetti Marketing theory – if I have enough activity, I will get enough leads. Or throw it on the wall and see what sticks....
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Social media and managing the marketing message

While this column was not meant to be a op-ed space, the feedback and reaction to the “Social Media –Is...
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Social media: is this listening or a new way of broadcasting?

Once upon a time marketing was about broadcasting the message. Captured audiences (magazines, TV, radio, newspapers), heard the company message. This...
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