Twilight makeup line to launch August 17

August 5, 1:35 PMBeauty ExaminerAnnalise Kaylor

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Twilight-inspired makeup - what next?

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Twi-hards everywhere will be pleased to learn of a new Twilight-inspired makeup line, Twilight Beauty.  Comprised of two distinct brands within the brand, Luna Twilight and Volturi Twlight, the overall theme is obviously inspired by the women who play various Twilight characters in the Twilight movies.

Twilight Beauty is the brainchild of Esmy Mancia and Kimberly Clark of All About Beauty.  Responsible for many bestselling makeup items, the two paired up with reative Director of DuWop Cosmetics.

“We have worked tirelessly to create innovative cosmetics of high quality to serve as the backbone for both lines,” explains Clark. “Twilight Beauty has coupled these products of note with edgy, sophisticated packaging that is undeniably striking.”

“With over 70 products, Twilight Beauty provides a unique and exceptional makeup experience that can be enjoyed by everyone from Twilight enthusiasts to women looking to highlight their own radiance,” adds Bartolucci.

The Luna Twilight Beauty Collection

The Luna collection of Twilight Beauty, said to be inspired by the female characters of the Twilight books and movies, is made up of mostly soft, natural makeup enhancers.  Featured products include First Light Body and Face Glow, which highlights and adds a shimmery glow to any surface of the body (rumor has it that Edward likes it on the neck).  Gleam Metallic Mascara, another featured product, capitalizes on more than just the Twilight franchise, by taking advantage of the cosmetics industry's recent burst of metallicized mascaras.

The Volturi Twilight Beauty Collection

Where the Luna Twlight Beauty collection is soft and subtle, the Volturi collection is just as any Twilight fan would expect:  colorful, intense, and anything but demure.  A stand out of the collection, Labyrynth Shadows are sure to be a big hit with teens and those who favor strong pigments that are easily mixed.  Like mineral makeup, one of the fastest growing cosmetics segments, these shadows come in loose pigments that are easily customizable.  Here's to hoping their stackable pots keep things a little more neat and tidy than their mineral counterparts.

How To Get The Twilight Beauty Makeup

The Twilight Beauty makeup items will be for sale at TwilightBeauty.com, the exclusive site of the makeup inspired by Twilight, starting August 17, 2009.  The Luna Twilight makeup collection will be available September 15, 2009, at Dillard’s and Nordstrom. Volturi Twilight makeup collection will be available September 15, 2009, through specialty retailers