	Melissa Cassera Newark Small Business Examiner \| Bio My Bio Subscribe RSS Feed Favorites

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Melissa Cassera owns Cassera Communications, a N.J.-based publicity firm. She's also an author and professional speaker who helps small businesses craft affordable and effective marketing and publicity campaigns. E-mail her at this address.

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Newark Small Business Examiner's Articles

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Radio Host Teaches Entrepreneurs How to Start their Own Internet Radio Show

According to the Arbitron Inc./Edison Media Research Study, the Internet Radio audience continues to increase more...
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New Jersey Accessory Addict Opens Up Her Closet to Shoppers

Nothing makes a style statement quite like a handbag. After years of traveling the globe and scoring bags ranging from well-known labels to trendy...
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New Jersey toy store putting the fun back into shopping (and marketing)

If you're a Montclair resident, chances are you've visited Aunt Jean's Toys and Treats to find interesting and...
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New Jersey's twitter guru

If you have a Twitter profile, or have heard about it in the media, chances are you've heard of Gary Vaynerchuk.New...
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Savor the Success Announces Women Entrepreneurs Rock the World Event

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Savor the Success, a boutique social network and PR cooperative for women entrepreneurs, recently announced details...
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Cost Cutting Strategies

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The last cost-cutting strategies column was so popular, I decided to make it a regular weekly feature. I'll share...
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Networking in North Jersey

Whether you’re a new or established business, take some time to visit a new networking group or re-visit one...
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