
Next to J.K. Rowling, no one can draw in such buzz about a book release as Dan Brown. His latest book, The Lost Symbol was given the royal treatment on press outlets such as The Today Show and it sold more than 1 million copies on its first day. Despite the less-than-favorable reviews of Ron Howard's 2006 adaptation of The Da Vinci Code, the popularity of the books still hasn't diminished and this past summer a costly (and slightly improved in my opinion) sequel was greenlit. The website boxofficemojo gave a cost estimate of $150 million which goes to show that Columbia Studios has a lot of faith in the viability of Dan Brown's novels to be successful movies.
In news that's not entirely unexpected, Columbia pictures snatched up the film rights for The Lost Symbol even before the last film was released. Last I checked, Tom Hanks hasn't committed to starring in the film but as Washingtonians we can get pretty excited that the film will have at least one new star: the city of Washington. Paris and Rome already have benefitted immensely from Da Vinci Code-themed tourism.
Of course, some of this material about the dubious influence of Masons over the design of our nation's capital has been covered fairly well in History Channel specials and the other conspiracy-themed action film series National Treasure (to see the characters against the Washington backdrop, click here), but my guess is nothing will make Washington as intriguing to tourists as the eventual film release of The Lost Symbol, even if it is a long ways away.