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The Real Message of Gregoire's Ad Campaign
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Between her first TV ad, her second, and now versions for Yakima and Spokane as well, there is one clear message lurking beneath the surface of Team Gregoire's pre-primary efforts: "please, dear God, do not let our candidate finish second on August 19th."
Yes, that would be ugly, but still not likely. As much as the Top Two primary is an unpredictable beast, the Democratic bent of past primaries seems likely to continue somewhat into our current primary season.
Meanwhile, that's a lot of money in ad buys and production costs; money that won't be available for the fall. Contrast that with interesting word I'm hearing of Dino Rossi's rising number of contributors (last discussed here). Might this fall's campaign be fought on an almost equal playing field?
It's possible.
Cross-posted at Sound Politics.
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