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And the first ad belongs too...
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Behold, the first TV ad of the campaign season from either Christine Gregoire or Dino Rossi:
Objectively, partisan politics and fisking of content aside, it's a very good ad. Upbeat, good visuals, touting accomplishments (or trying to at least), and forward looking. Abstractly, I like it.
First objection, however, that's no typical middle class family sitting down for dinner at the start of the ad. That's Edmonds City Councilman and prominent Snohomish County Democrat DJ Wilson and his family. DJ is a friend of mine, but putting his clan in the ad would be like Rossi putting mine in one of his spots to represent the typical middle class home. Doesn't work.
Second objection, while the ad is the positive sort one should expect from an incumbent - much more prudent in tone than the campaign going negative in its first two radio ads - it really doesn't match the mood of the electorate.
