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ESPN Continues To Get It Right

June 3, 8:39 AMBaltimore Ad ExaminerChris Catalano
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ESPN never ceases to amaze me. Not only is it the quintessential sports information portal in the world, but they always seem to be involved in damn clever advertising. This time, they tackle America's health issues instead of LeBron James' throne heist.

Talk about a PR coup. The video below is the new commercial that puts forth ESPN's partnership with the Ad Council to increase awareness in men's health. Not only does it portray the network in a positive light, but it does so while promoting four of their programs. It also may be the best written ad I've seen this year.

Side note: You gotta love Woody Page's chalkboard. Insane in the cell membrane. Pure genius.

 

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