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Auction Wally

Auctions and Antiques Examiner
AuctionWally has been an auctioneer and appraiser for 25 years. He runs an antiques appraisal blog where he writes about the value of antiques and how to sell them. You can find him at www.auctionwally.com.

  

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How Come She Can Sell That But I Never Could?

May 2, 11:11 PM
 
 
The Magazine of Fantasy and Science Fiction Isaac Asimov


Every once in a while, even though I know the answer, I still find myself asking on occasion, "how come she can sell that and I can't". This time I came across a great book that my friend Mitzi is selling or has sold depending on when your reading this post. Now, grant that it has an awesome cover, but I just had some great vintage Sci-fi up with super artwork covers for auction and didn't sell the lot. They were priced low too.  I know Mitzi will have great luck with hers and the reason is that she's got such a strong vintage blog persona and has the perfect flair for lots like this.

Anytime you go to Vintagegoodness.com you'll find fresh retro collectibles presented in a blog so entertaining you'll be wishing you could step into the screen for a visit.  What to expect would be a usual large excellent dinner set or two, vintage cookbooks, accessories and lots of wildcard lots because the site doesn't tolerate ho-hum! A couple of weeks ago she sold the same year and model vintage radio that was on Gilligan's Island. That would sum up the site as well as anything.

 But I'm not sending you there dear reader to try to get you to buy something, I want you to see the fantastic job Mitzi does with social marketing, just to know what's possible and how important it is to put your own personality into your site if your going online to sell a product or service. That's the point of this blog, to demonstrate that certain people can sell certain products or services much better than others. The reason they create their own flavor. If you happen to buy something, it's not my fault!

These days so many people are looking to take some kind of business model online,  as the number increases, the need to stand out becomes ever important. As the "series of tubes we know as the Internets" becomes more clogged, people are going to seek truer niche vendors that are willing to stay fresh, and put customer service first. Go to Vintagegoodness.com to see one woman's zany and fun way of doing things, if not for inspiration, then just for the he** of it!

AW

Topics: Business , vintage , retro
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