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Ali Brown is a one-woman empire. In 2004, she founded Ali International, LLC, a business-building company devoted to helping women achieve financial freedom through lifestyle entrepreneurship. In August of 2009, the company was ranked by Inc. magazine as No. 263 on its 28th annual “Inc. 500,” an exclusive listing of the fastest-growing companies nationwide. The multi-million dollar company is comprised of four brands: The Millionaire Protegy Club, Ali Magazine, Ali Boutique and Shine.
All of this success began from humble beginnings for Brown. “Like many women, I was moving from job to job, searching for the right one for me. At the time, I didn’t realize that no job would make me happy, that I was supposed to be an entrepreneur,” she recalls.
It was while working at a small advertising agency in New York City that Brown realized it was time for a change. “The great thing about being at a small company is that you get to wear many hats,” she says. “I went from working with clients to fixing the copy machine to ordering supplies.” Then, without anything to fall back on, Brown quit her job to go out on her own. “Today I recommend that you don’t leave without a business plan. I learned the hard way,” she says.
Starting from scratch, using an old dial-up computer, she began sending informative emails to anyone with which she could network. “I remember I had a list of 10 people, but little by little, it began to grow,” she states. With cultivated marketing research, she wrote an ebook entitled “Boost Business with Your Own Ezine.”
“I remember I launched the book online, went to the gym, and when I returned, my mailbox was filled with orders. I realized I was making passive income,” she notes.
Such invaluable experiences helped Brown not only launch her successful business but also enabled her to create a comprehensive system for mentoring both women and men on how to build their own profitable businesses. “Many people start out with fabulous ideas but don’t have a clue on how to market them. That’s where I come in. I tell them that marketing is more important than the mastering,” she says.
The 3 important tips she gives to all of her students are as follows:
1. Make sure you have a business model designed to make money. Today with the internet there’s no excuse. You have to do your homework.
2. Don’t go out alone. All of us need support, either through a coach, mentor or masterminding group. Women, especially, need one another for information.
3. Hire your own support person to handle day-to-day administrative tasks. These days it’s not difficult or expensive to find a student or stay-at-home mom to help you out. This frees you up to focus on building your business.
Ali Brown International offers tiered membership programs. Silver is the entry level of membership and costs an affordable $9.97/month. “This is for people just starting out or thinking about making the big leap,” she says. The more costly Platinum and Diamond levels are for those whose businesses are growing or are already making in the six or seven figures.
From November 5-7, Brown is hosting her annual Shine event – Discovering Your True Wealth -- at the elegant Venetian-Palazzo Hotel-Resort-Casino in Las Vegas. According to Brown, “Shine is uniquely designed for both experienced entrepreneurs and new business owners alike. You’ll attain the clarity and certainty you've been searching for, and discover exactly what you want, why you want it, and how to get it.” With intensive workshops and celebrity guests, she promises a powerful experience.
Ali Brown talks about the Shine Event
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