Caffeine Examiner
Showing entries for Category: Energy-foods
Little caffeinated mints ready to take on the big guys: Vojo Extreme
POSTED July 16, 5:34 PM
In Corona Del Mar, Calif., Ashley Talbott and Heather LauBach took inspiration from the surge in coffee and energy drink consumption and developed VoJo Energy Mints.  “We saw how popular Red Bull and Starbucks were, and we took the idea of the energy drink and put it into a mint form,” says Talbott, co-founder of JoCo Brands, which manufacturers the mint. It took them 4 years of formulation to get the flavors just the way they wanted to, and while I tried this product first about 5 months ago, the second wave with a slightly changed package was just released.

These mints started life in 1996, when the energy market was relatively younger. This was not the first caffeinated mint, as Penguin had a caffeinated brand years before. Unlike Penguins, these were caffeinated with guarana, theobromine (derived from cacao beans) and theophylline (from tea leaves). The marketing of their first blend was radically different - used for gifting and special occasions more than being readily available to the consumer. Realising where the market was at, they released into 7-11 stores and other major distribution channels, changing the formula and the packaging to add more caffeine into the little mints, and make the package more accessible. The mints sent to me were tasty, easy to eat, quick acting and overall fantastic!

Nutrition: 9
Ok - here is the math, straight from the founder's mouth. “VoJo Extreme is more competitive to the energy category with its caffeine equivalent of five Red Bull drinks in one box of mints,” Talbott says. “The Extreme will carry more of an energy boost and will be a larger mint.” 5 red bulls have 400 mg, so with 40 mints a box, each mint has 10mg of caffeine in them. As to the other stuff in there, I am impressed by the addition of B vitamins and Taurine. This really is a tasty way to get your energy in the morning - as well as all the stuff you can expect from your average energy drink. There are 0 calories in here, which is nice. It is sweetened with sorbitol and alas, sucralose as well. While sucralose works in the flavor, it is not as desirable as other sweeteners would have been. Still, these are a heck of a lot better than the Ice Breakers variety, using aspartame as their sweetener.

Taste: Peppermint: 9       Citrus: 8       Berry: 3
They have released the Extreme mints in three varieties. The peppermint is fantastic, easily dissolved in the mouth so you get the rush much quicker, and actually is minty. You can still taste the caffeine, as it leaves a slightly bitter aftertaste in your mouth. However, this aftertaste is pretty negligible, as I have had numerous gums and candies with a whole lot pore nastiness at the finish. The mint flavor is pretty strong, overcoming the sour quite well and leaves your breath fresh. The citrus is not really a mint, as it does not freshen your breath. What it is though, is a fantastic candy which is both tangy and full of great taste. I would not get the citrus to freshen your breath, but could see it as a fun way to get energized without needing the room and refrigeration of energy drinks.
Stay away from the berry pack. All of my guinea pigs agree, The berry is tart and harsh, not sweet enough and hard to finish. I am a bit surprised that with the other two flavors hitting the mark that this one missed so widely. If you only can find the berry - pass it up completely. It would be better to wait until you saw one of the other flavors, just so you don't equate the other flavors with this one.

Packaging: 7
This is a defiite improvement over the earlier style. Since relaunch, they have made the holes for the mints as wide as they could possibly go without digging into the plastic. The packs look cool and clean, and easily slip into the pocket. I do wish they would label the caffeine content on this, as people were confounded, trying to figure out if the product had 3mg, 8mg, or even 40mg of caffeine. What I would like to see is more information as to teh levels of B vitamins and taurine they put in here, as it is common for people to try to watch what they eat and drink. They do list their company, phone number and website, all of which are very helpful.
Website: coming soon - still not active

Radioactivejam review
0 Comments: Add
 
The strongest mints ever made. Dragon Soul delivers a big punch
POSTED July 16, 10:25 AM
Don't let the scary goth design and layout on the front deceive you, these are some of the most powerful mints I have ever had the pleasure to try. Not in caffeine content, but in sheer power - one little white mint is the equivalent to eating an entire... Read More
0 Comments: Add
 
Ask your Caffeine Guide: the best way to get your fast cheap energy buzz
POSTED July 15, 10:56 AM
I have been receiving questions about drinks and caffeinated foods for a while.  Questions about where to go and what to buy.  If you have any questions or issues you would like me to look into, please feel free to email me at jfriedlander@examiner.com.... Read More
0 Comments: Add
 
Doctor approved caffeinated energy gum
POSTED July 10, 5:27 PM
With new VE2, the energy gum market has officially exploded. Jolt Gum, Mad Croc Gum, Nutra trim, blitz, Think and Black Black have all been introduced or re-introduced within the last couple years. The reason for this? Manufacturers are trying to grab... Read More
0 Comments: Add
 
High Technical Excellent Black Black Gum for Chewing!
POSTED June 23, 10:16 AM
Lotte's  Black Black Gum has been around since 1983 - although they really were not known in this country until Wired magazine did a story on them. Now the gum can be found in most Asian supermarkets  and online at hip places like thinkgeek.com.... Read More
2 Comments: Add | Read
 
Bawls (barely) buzzed (candy) mints
POSTED June 17, 5:20 PM
Bawls makes a pretty tasty candy - like a slightly fizzy sweet tart - only without the strong flavor or memorable aftertaste. Not mints, not candy, and certainly not REALLY caffeinated, Bawls mints are nothing to get excited about. Bawls used carbonated... Read More
0 Comments: Add
 
Minty Hyperactive Fresh Breath - Ice Breakers Energy
POSTED June 13, 2:46 PM
Just like Buzz Bites don't taste like Dove Chocolate and Sport beans are not supposed to be candy, I did not expect these mints to just taste like mints. Caffeine has a way of turning the most basic of foods into somethis special that needs the EXTREME... Read More
1 Comment: Add | Read
 
Caffeinated Jelly Beans - Extreme Jelly Bellys
POSTED June 5, 10:40 AM
Even though looks are to the contrary, Jelly Belly Sport Beans are not candy. I made the mistake in eating them thinking they were just a caffeinated treat, the fusion of caffeine and the deliciousness of Jelly Belly jelly beans. These are not in the... Read More
1 Comment: Add | Read
 
Caffeinated Suckers - Tootsie Roll Maxxed Pops
POSTED May 21, 4:07 PM
Do you remember when you were a kid ( r this morning for some people) and you just got that bag of Fruit Loops or Cap'n Crunch and started eating it like it was candy? Next thing you knew the roof of your mouth was ripped up and shredded like you ate... Read More
0 Comments: Add
 
Caffeinated Snack Chips - Engobi Energy Go Bites are a winner
POSTED May 18, 10:17 AM
Engobi, short for “Energy Go Bites” are a deliciously flavored highly caffeinated snack food, perfect for the afternoon slump. They are more like Veggie Booty than a potato chip, and come in two very interesting flavors, Cinnamon Surge and... Read More
0 Comments: Add
 

More Entries (2)

Big Red Boots
Trying desperately to pull my overworked brain cells from their perpetual desire to slog off, I scour the aisles for the perfect caffeinated substance. From Korean Drink Cans to stomach churning bargain caffeinated malt liquor to organic hand picked beans from the Peruvian mountaintops, Ill help you on your journey through the world’s most popular psychoactive substance.


Quick Read | EnergyFiend feeds // 3 days ago
Quick Read | EnergyFiend feeds // 3 days ago
Quick Read | EnergyFiend feeds // 3 days ago
Quick Read | NY Times Articles on Caffeine // 5 days ago
Quick Read | NY Times Articles on Caffeine // 5 days ago

 
 

(page generated in 0.53 seconds)