The real story beind Hardcore,the recalled energy drink

July 12, 10:51 PMCaffeine ExaminerBig Red Boots  

Previous Next

Comment Print Email RSS Subscribe

Subscribe

Get alerts when there is a new article from the Caffeine Examiner. Read Examiner.com's terms of use.

Email Address   Include other special offers from Examiner.com Terms of Use

Many people were wondering about the sale of the Hardcore energy drinks in the US.  I found this press release from Stephen Adele on blogs.myspace.com

Statement by Stephen Adele, CEO of iSatori
July 6, 2009

Dear Friends:

I have put my heart and soul into iSatori since we opened our doors five years ago with the mission of promoting consumer health and well being.

I’ve built the company on the quality of our products and the integrity of our business practices. I know how important trust is in this business. Every decision we make in our business is based on earning and keeping your trust.

When I learned someone had apparently tampered with one of the products we distribute, specifically the Hardcore Energize Bullet, I was shocked and angry. And I was deeply concerned on behalf of our company, but most of all, for the consumers who buy and trust our products.

The tampering incident is isolated, and occurred in Canada. We have reached out to retailers in Canada and launched a voluntary recall of manufacturing lots that might have been tampered with. And we will continue to work closely with our manufacturer, and with Health Canada and the U.S. FDA, to provide any support they may need for their investigations and to give consumers peace of mind.

Because some of the information circulating about the recall of the Hardcore Energize Bullet products isn’t accurate, it’s important for people who use this product to know the facts:

• The lot numbers of the products that have been recalled (1961, 1962, 1963 and 1794) were distributed only in Canada.
• If you bought the product in Canada, or you aren’t sure where it was purchased, it’s crucial that you look at the lot number – it is printed on the top of the cap in black ink – and if you find a product where there is no lot number present, or if the number is among the recalled lots (contained in the last four digits), do not use the product.
• If you bought Hardcore Energize Bullet-branded products in the U.S., there is no reason to question their safety or quality. No adulteration has been found in lots of the product distributed and sold in the U.S.

In either event, even though we have reason to believe the tampering in these lots wasn’t widespread, personal safety is the most important thing; don’t take a chance. If you have any concerns, whatsoever, please feel free to return the product to the place of purchase for a full refund.

To help, I have posted a website that answers more specific questions you might have as a consumer or retailer about the recent Health Canada and FDA advisory and recall.

Please click here to visit:

http://www.energizebulletnotice.com

I appreciate the trust you have given us over the years. I want you to know that I am committed to doing everything in my power to continue to earn that trust and build on our relationship.

Sincerely,

-Stephen Adelé

CEO, iSatori Technologies