Big Red Boots

Caffeine Examiner
Trying desperately to pull my overworked brain cells from their perpetual desire to slog off, I scour the aisles for the perfect caffeinated substance. From Korean Drink Cans to stomach churning bargain caffeinated malt liquor to organic hand picked beans from the Peruvian mountaintops, Ill help you on your journey through the world’s most popular psychoactive substance.

  

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A new orgainc, healthy, ultra-caffeinated Passion

July 20, 9:26 AM
by Big Red Boots, Caffeine Examiner
 
 

 

The FDA has come out recently and told us that even high fructose corn syrup is now considered all natural. I love how this works - basically anything, processed or no can now become a natural substance as long as there are enough lobbyists behind it. Natural now means absolutely nothing, except another word to try and con people that twinkies and macaroni and cheese are realy good for you. Syzmo drinks, however, actually are good for you. Not natural, but organic- and low sugar -and full of vitamins. But even mportantly, this drink tastes amazingly good and has a great caffeine rush without any crashing later. Syzmo passion belongs with some of the best energy drinks I have tried so far.

Taste:10
Syzmo Passion is a bright red, almost pinkish. While tasting the passionfruit, that is by no means the only fruit tast in here. You can taste the cranberry and pineapple. This tastes strongly of berries without being a classic Punch or Cherry flavor. This is definitely a uniqu taste only enhanced by the Agave nectar and coffee fruit. I found this drink to be one of the tastiest I have ever tried. The agave nectar comes off even tastier in this drink than in the original flavor working perfectly with the berry.

Nutrition:10
This drink is not just all Natural - which now means crap because te FDA sucks so bad. SYZMO is Made With Organic Premium Blue Agave Nectar, which has the lowest Glycemic Index of all the sweeteners on the market. There are 130 calories per 12 oz. can, and get their organic caffeine from coffee, Guarana Extract, Green Tea Extract and Yerba Matte Extract, amounting to 120mg of the good stuff. There is the bunch of Vitamin B2, B3, B6, B12, Biotin, Folic Acid, Zinc, and Co-enzyme Q10. Wait - what is the Q10 all about? This is an enyme which can do a number of things, from fight cancer and help with migranes, and even has the potential in hypertensive patients to lower systolic blood pressure significantly. Very cool, but certainly unusual in an energy drink.

Packaging:9
This is even better in red - attracting stares and looks from everyone. This is one beautiful package. The font choices are very nice, being very clear to read and adds to the overall look of the can. There is full disclosure of every ingredient on the can, including a caffeine count - which definitely helps. The only issues I see is the problem with convenience stores, where the product must be faced correctly in order for the logo to be seen and not the large information and ingredients list. This will make it harder for the drink to be seen in the cooler shelves. The drink info is also in Spanish, which is not only a nice thing to do, but definitely adds to the mystique of this drink, with so many ingredients not easily produced in the US.

Website:3 www.syzmo.com
A spectacular failure. With a drink this good, why not hire someone who knows what they are doing to help build your site? I dont even know where to list the problems. First, you get the ridiculous and huge splash page, which shows silly pictures spinning into the frame, and signals what is to come. The logo flies in, and then cycles over and over and over until you click in. Once you do, you get hit with a page which for all intents and purposes should be in html. Basically, you get a clickable picture, with noting else interactive. You even get a pulsing flashing button that does not link anywhere. You get a click, but it is inactive. 80% of the site is still coming soon, and while there is a bit on glycemic indexing and contact info, the whole site had been launched with most of it not ready for consumption. Backend, the online store just sells the drink by the caseload, and the Yahoo store looks absolutely nothing like the rest of the site. The code holding the flash movie is published DIRECTLY from flash, with no coding ( not even including meta or title tags??) whatsoever added. Next time, get your act together, hire a professional, and then release your site. Also, only use flash if there is a reason to. in this case, you could achieve the same thing with a much much smaller size html version instead.

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