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News flash: North Korea launches .. a beer ad

July 3, 12:51 PMDrinks ExaminerBill Dowd
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A clip from the TV commercial

Flying in the face of strict communist philosophy, the government of North Korea has allowed the launch of a TV advertising campaign for a locally-brewed beer.

The beer is billed as the "Pride of Pyongyang," (for those of you who are geographically disadvantaged, that's the capital city of North Korea). It tells viewers the brew will help ease stress.

The Taedonggang Beer Factory has been making the beer since buying a British brewery and shipping it in pieces from the UK to Pyongyang for reassembling. The beer has sometimes been available in South Korea, and gets good consumer reviews.

Go here to view the entire 150-minute commercial, which shows up after the bank commercial sponsoring it.

More About: Beer · Advertising

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