Dressing for success: Four tips

September 28, 2:53 PMWomen's Image and Wardrobe ExaminerNatalie Jobity

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AP/Ron Edmonds

There is a reason why dressing for success is labled that. There are strategies and guidelines you can follow to keep you looking polished, professional and yes, successful, like Mrs Obama on the right. Here are a few guidelines:

1. When you think of your professional image as a walking business card communicating who you are as a professional, you will look at your business style in a completely different way. For optimal impact, you want to be sure you make very focused and conscious choices about the messages your image ‘business card’ is transmitting, noting especially if it is aligned with your professional aspirations.

2. The secret lies in the power of becoming clear about the message you want to convey and how to meld that with your personality and sense of style.

3. It is also about picking your battles: in the interview, you want to conform more than stand out. Once you get the job and you have a sense of the culture of the firm, you can flex with your style at that point.

4. Not all companies require employees to wear a suit every day. Understanding the nuances of tailored professional business casual attire is key!