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Find out more about Donna: Donna Quesinberry is president of DonnaInk (federal, government and private sector consultant); a technical non-fiction writer, a university instructor and courseware developer. She’s appeared on CNBC and is a single mother to five children. |

The close of an outgoing fiscal year aligns businesses with a new season for progress, change and innovation. Each New Year provides yet another opportunity to make our mark in best business practices, while meeting company goals and objectives. The advent of 2009, and its apparent potential for fiscal woes, is not any different. As federal sector businesspeople, we understand clients and citizens favor companies that shore up to clean contracting. Further, we hear the universal tone presently permeating our marketplace that says, “Firms who strategize while maintaining financial and moral solvency can be best relied upon for rigorous, comprehensive, and uniform government-wide reforms.” Responsibility and fair business practices are rhetorical echoes of the marketplace today and reform is the horizon.
This universal bellow taking place across our nation is being exclaimed from bedsides of elders to cribs of infants and has risen to an audible roar in recent weeks as we observe the demise of FY08. John and Jane Q. Public have thoroughly embraced concepts of ‘quality, ideals, and business-minded culpability’ in anticipation of clean contracts, job performance proficiency, honest business practices, green initiatives, hyper-management in real-time, performance metrics with positive outcomes as well as a wealth of other social considerations as inherent components for success-driven businesses of the 21st Century. As ostensible trends, ‘ideals’ are no longer opines on the ‘how-to’ of federal marketplace conduct; rather, these are permanent changes backed by Congressional mandates. What once were morays of parent and grandparent cultural musings are now transformations of our professions and serve up the newest repertoire in federal business sector legalese.
Change is revolutionary~
As our nation’s campaign trail blazes across America and candidates speak to change, the tone of their conversation has ratcheted up from previous election years. We are well aware that voter registration exceeds previous decades’ election statistics. The failing monetary system we have relied upon through many generations of business and family planning is reminiscent of a recovering addict still reeling in the aftershock of their present state of affairs. Facts surface daily that seriously concern us. Major financial bailouts are secured through the infusion of intravenous monetary feedings derived from sweat and blood transfused from the citizenry of this great nation and leave us with the same level of distrust that we engage when considering whether to place our pocketbooks or wallets in plain site of the former addict. It doesn’t happen. We want to believe in a cure, but we have driven down this highway before. We want to quell the beast, but we know he isn't easily controlled.
As we are slammed with yet another story of financial mis-management among failing corporate managers, we realize once more we have foot the bill for ‘lives of Raleigh junkies'. We are experiencing lessons-learned (L2) noting corporate giants had stress reduction therapy and exfoliations on our curative tab. We know if we were in their shoes we would have been exorbitantly engaged in the resolution of mission-critical conflicts – resolving the loss of citizen homes – and we recoil in shock over their choices.
We turn out our lights in order to snug home maintenance budgets, then peer out our windows in remembrance of neighbors who lost homes to foreclosure. A wry obscure realization resonates as we realize our neighbors don't have opportunities to exfoliate and steam their cares away. These new American refugees seek solace for their family’s lifetime investments. We look skyward and remain thankful that we have managed to keep the wolves at bay yet another day; we turn from our window and quietly shake our heads.
These daily doses of media make it incredibly easy to comprehend impending FY09 ideologies will reflect public sentiment. And, as wholesome practioners of businesses within the Washington Metropolitan Corridor, we know another layer of culpability and responsibility has just been laid out for us in 2009.