SciFi channel has officially made the switch to it's new name of "Syfy". The biggest reasons for the switch are trademarking and appealing to wider audiences.
"We want to appeal to more women and young people. We want to invite people to see our great range of shows, which will be expanding to fantasy, action, adventure and mystery."
"We will be moving into digital and mobile platforms and games. We needed a way to own that name and get credit for it."
......Syfy President David Howe
Syfy channel will continue to air it's main stable of shows including the new Battlestar Galactica movie "The Plan" and it's spin-off "Caprica". In addition, the channel will debut it's new Summer series "Warehouse 13".
For more information: visit the new Syfy.com
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WWE has already updated their website with the new Syfy logo. As you know, ECW is aired on Syfy every Tuesday night. But, this week it will air on Thursday night most likely due to the channel's make-over and the debut of "Warehouse 13".