Boulder-based Dizgo and Orlando-based Y Partnership announced the formalization of their strategic partnership. VisitMobile is the combined result.
From their website: "VisitMobile is a joint venture between Ypartnership, America’s leading integrated marketing agency for the travel, leisure and entertainment industries, and Dizgo, an innovative mobile technology company with a proven expertise in mobile marketing solutions, location-based search and business analytics."
This partnership will allow travel, leisure, and the entertainment industries to "push" relevant content (e.g. feature information, promotions, specials) to text enabled phones (read: almost all). The ability to reach out and touch a consumer is important but critically so in a destination or "walled garden" area (e.g. Disneyland/Word, or Vail resorts). Companies can combine the information they track on specials, line waits, and many other metrics, to improve customers experiences.
For more information: www.visitmobile.com
Contact Michael Sevilla: michael@michaelsevilla.com, or www.michaelsevilla.com