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The internet is saturated with blog after blog. I think blogs are the reason I may have Adult ADD. There are millions (90% of which are mom blogs), so how do you know which ones are worth reading? As a PR professional working in a very small niche known as Media Relations for another small niche known as Action Sports, it is my job to know which blogs to pitch for my clients. It's a simple formula: great writing draws loyal readership, a loyal readership continues to grow into an obsessive fan base, a high circulating fan base results in instant gratification traffic to my clients' Web pages and hopefully, increases the companys' bottom lines as a whole so they can continue to invest in PR.
As a result a good chunk of my day is spent reading through travel blogs, outdoor gear sites and fun gadget review blogs. I have undertaken the task of searching the blogosphere in its entirety, to bring you the best of the best of Travel and Outdoor Gear (I couldn't help but throw in a couple unrelated goodies as well).
If you're a bloggie like me, you should check out NewsGator. This tracking tool that may not be well known outside the PR or Tech industries, is great for storing all your online reading in one place. You simply subscribe to your favorite blogs and Web sites and the feeds will be delivered straight to NewsGator's platform- pictured above.