
What do you get when you combine a conventional umbrella with torrential rain and strong winds? A useless umbrella that has turned inside out and absolutely soaked. This was my reality recently, when, during a week of non-stop rain and wind in the Netherlands I lost not only my umbrella, because it flipped inside out and flew out of my hands, but my sunny disposition as well. Enter the Senz.
Necessity is the mother of invention and Holland’s 30 inches of annual rainfall and the uselessness of the traditional umbrella in the face of this yearly deluge lead an industrial design student in the Netherlands to invent this award winning umbrella.
One’s first impression is that the umbrella is aesthetically well, weird. But the strange aesthetic is the function. Senz’s aerodynamic shape, similar to that of a bike racing helmet keeps your back dry and guides the wind across the umbrella’s surface and behind you.
But aesthetic innovation and design doesn’t come cheap. The Senz, winner of numerous awards including 2008 International Design of Excellence, and 2007 Red Dot Design Award, will set you back € 45-60 ($69 – 90). Divide those 214 days of rain that you get in Holland by the cost of the umbrella then subtract the wet clothes and dour mood, I’d say it all adds up.