News hit fashionistas this week that several designers have decided to forgo presenting their collections under the Bryant Park Tents during February’s New York Fashion Week in light of the economic crisis.
Iconic Fashion Week staple, Betsey Johnson, who has shown her past five collections under the Tents, will instead host a more intimate fête at a still unnamed location.
Also skipping the Tents, DKNY has planned a show at the Stephen Weiss Studio for February 15th, serving as a bit of a test run, as the Donna Karan Collection will also be shown there the next day.
According to WWD, other designers opting out of the Bryant Park Tents include: Vera Wang, who announced earlier this week that she will show in her new downtown store, and Carmen Marc Valvo, as well as J. Mendel, Monique Lhuillier and Reem Acra who are also considering other show options.
Temperley London has also announced their choice to bow out of the Tents—though scaling down isn’t exactly in their plans. The chic fashion line is working on preparation for a full-scale digital presentation of its fall 2009 collection, an idea that has been in development for the past year. Working with an international creative team of film directors, photographers, and video artists, including a team at Milk Studios and Starworks' digital creative consultancy team, the final films will accompany live collection presentations for press and buyers in each fashion capital, the first of which will take place during New York Fashion Week at Milk Studios on February 18th. Lars von Bennigsen, CEO of Temperley London, stated (as reported by FashionWeek Daily), “From an economic and environmental point of view, it has become more and more difficult to support the constant global travel schedule for fashion sellers, buyers, and press…By employing cutting edge technology and talent, the four seasonal installations will allow us to communicate our brand message and aesthetic to a larger international audience while supporting both economic and environmental challenges.”
The economic crisis has officially become a fashion faux pas!
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