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Everyone knows the best part of the Super Bowl is the ads. But an ad for...vegetables?
PETA bought an ad during the Super Bowl (their first ever) in order to glamorize veggies and the vegetarian lifestyle. But in their efforts to make broccoli look sexy, they went a little too far. NBC pulled the ad, deeming it to be too risque for family and prime-time audiences. An NBC spokesperson said that the ad "depicts a level of sexuality exceeding our standards."
In response, PETA's senior vice president Lisa Lange said, "PETA's veggie ads are locked out while ads for fried chicken and burgers are allowed, even though these foods make Americans fat, sick, and boring in bed. Whether you're a 250-pound linebacker, a fan, or a 'football widow,' the smartest thing you can do to make sure that you're around for next year's Super Bowl is to go vegetarian.
Check out the offending ad for yourself: