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Look for the new subway poster campaign for paid sick leave

 

In Union Square yesterday, A Better Balance, along with the NYC Paid Sick Days Coalition and the Working Families Party, joined Councilwoman Gale Brewer to kick off the launch of a subway poster ad campaign urging support for pending paid sick leave legislation introduced by Councilwoman Brewer.  Members of the New York Society for Ethical Culture and 32BJ union joined in the event coordinated by A Better Balance's Nancy Rankin.

Complete with dancing "germs" (costumed students from the School of Visual Arts coordinated by Olivia Obin), the event featured a "contest" in which Councilwoman Brewer donned a lab coat and face mask to "judge" which "germs" were the most contagious.  As the crowd gathered, members of the NYC Paid Sick Leave Coalition and A Better Balance passed out leaflets with images of the new subway posters to raise awareness and support for paid sick leave.

Fresh off the release of a new report entitled Sick in the City, co-authored by A Better Balance's Nancy Rankin and Community Service Society, confirming that nearly half of New Yorkers lack paid sick leave, the energetic group assembled at Union Square and engaged a crowd of passersby with the message that swine flu and other germs will be running rampant around the city's subways and other public arenas this winter without paid sick leave.

A hearing has been scheduled on the pending paid sick leave bill for November 17.  For more information about the paid sick leave movement in New York and across the country, check out the website of A Better Balance.

(Check out some video of the Union Square launch event:  http://www.youtube.com/pdicreative#p/a).

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NY Working Moms Examiner

Amy Impellizzeri is a mother of three, a writer, and a practicing lawyer for over 12 years, most recently with a top Manhattan law firm. She is...

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