Cheers to Rock Fashion Week, cheers to GenArt and cheers to Plastics Make it Possible. I guess that makes it "three cheers", right? Last evening, Rock Fashion week launched, with the GenArt 12th Annual Fresh Faces of Fashion runway show presented by Plastics Make it Possible. Being that GenArt’s Fresh Faces in Fashion is known for helping launch the careers of Zac Posen, Rebecca Taylor, Phillip LIm, Vena Cava, Rami Kashou and Twinkle by Wenlan, (just to name a few), I knew this was going to be a great show to add to the now growing list of decent designer shows for LA Fashion “month”. We were treated to 5 runway collections along with 4 accessory designer presentations for the evening. (See the picture adventure in Part 2).
There was definitely high energy at the Petersen Automotive Museum. The raised runway with impressive track lighting definitely set the mood and a very high standard for the hundreds of fashion supporters excited to see each collection take center stage. Pre-fashion show, we schmoozed & sipped, along side of the four accessory designer installments, plastic art installments, and a Plastics Make it Possible lounge.
The bubbly and very charming Kaley Cuoco, from the CBS Sitcom The Big Bang Theory hosted the evening. And as we awaited the show, she educated us in the relationship between plastics and fashion. What most people don’t realize is is that plastics are everywhere, especially in our closets. From buttons, to zippers, to spandex, to the ever popular sequin and even to the soles of our shoes, plastics are a major part of our fashion industry. In this greenly enlightened day and age, Plastics make it Possible is taking a stand and working hard to come up with more creative ideas to maintain the relationship of plastics in fashion. Their goal is to help create stylish, creative and useful innovations for our fashionable futures. All this in mind Plastics Make it Possible is launching a nation wide design competition. Designers are challenged to create two womenswear looks made solely out of plastic, recycled plastic and/or plastic-based materials. Each will submit their work to the Genart website and we can all go and vote for our favorite designs! Don’t worry, I promise to follow up on this so you too can see plastic design innovation of the future!
Click here for part two! I’ll give you an inside look into the GenArt runway collections. From your Editor-in-Chic... I’ll see you on the streets!!
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