beLocal Online is an Irvine company that helps business owners become a local authority on the web. This helps their clients gain more business within their local market. In understanding that potential clients search, evaluate then decide, the company creates an integrated marketing message which helps these potential clients find you. Pete Lisoskie is the founder of the company and a serial entrepreneur. “We create a company’s authoritative presence online”, says Lisoskie.
beLocal Online helps companies understand how to interact and share with their customers in the new online world. The company consults with clients to gain local web traffic working with their website and social media. The company helps consumers find clients by placing them on page 1 of Google. The company also uses Facebook, twitter, mySpace, linked-in and YouTube videos to position them as an authority in their field. The company advises their clients on content for all the social media outlets and website that engages consumers and builds their expertise in the marketplace. “The way in which clients want to interact with owners has changed. No longer can business owners hide behind a website.”, says Lisoskie.
According to the Kelsey Group, 97% of consumers use the Internet to research products or services in their local area. Once the customer finds and evaluates, then they decide who to purchase from. beLocal Online educates businesses on the importance of being an authority rock star in their local market so people will buy from them. “Social media and the Internet have become the great equalizer. When a customer sees you as an authority, now a small company has the same capacity to gain clients as a larger company.” says Lisoskie.
Some of the plans of beLocal Online are to expand their virtual team members to get a broader reach into more areas, both locally and globally. Second, is to create great content for clients through collaboration with other businesses. Lastly, to continue to position their clients at the top of all search engines using authority marketing and the latest search and keyword trends.
To learn more, please visit beLocal Online.
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