Bayer is using Twitter, but being antisocial

Here is a list of eight drug companies that use Twitter along with their Twitter account names.

It's hard not to notice that some of the drug companies' Twitter account names are more intuitive than others.

Twitter rule #1 for business: Pick a great user name (before someone squats it).

Twitter rule #2 for business: Don't protect your tweets, it's antisocial.

1. Pfizer @pfizer
2. Johnson & Johnson @JNJComm
3. Novartis @novartis
4. Boehringer Ingelheim @Boehringer
5. AstraZenecaUS @AstraZenecaUS
6. Bayer @Bayer
7. GlaxoSmithKline @GSKUS
8. Merck @merckcareers1

 More Twitter 101

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