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'New Moon' premiere will take place during a new moon, 'Eclipse' during an eclipse?


Photo: AP/Charlie Neibergall

After reading below, answer me this: is this the most clever marketing tactic of all time or blind (and spooky) luck coincidence?

On November 16th, the stars of The Twilight Saga: New Moon will line up in Los Angeles for the official premiere of the film.

The heavens, it seems, will also be lining up on that date as well. One Twitterer made an interesting connection between the date of New Moon's offiical premiere and the lunar calendar.

November 16th will also be the date of a legitimate new moon according to the lunar phase calendar.

Clever? Methinks so.

Moving right along, it seems that The Twilight Saga: Eclipse could be subject to a similar coincidence. The Twitterer's research proves correct in that on June 26th (four days before the release of Eclipse), a partial lunar eclipse will occur (with the next eclipse, a total eclipse, not due until December 21, 2010). If, like with New Moon's premiere, Eclipse's premiere takes place four days before the film's release, Eclipse will premiere during an eclipse, and New Moon will have premiered during a new moon.

Terribly fascinating isn't it?

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Comments

  • Sam 2 years ago
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    OMG. Amazing!

  • Cinthia Egg (ilovetwilightbr) 2 years ago
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    It seems a coincidence of heaven! I hope the films and the actors are mostly covered with God's blessings!
    Again love your site and your Twi news!
    God bless you, too!

  • Mel 2 years ago
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    Wow...!? Maybe Summit does have a clever marketing rep or maybe it's a coincidence...but either way...wow LOL! Quite impressed that someone made this connection too. :-)

  • Talitha 2 years ago
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    Too cool! Even the heavens line up to show support for the Saga.

  • librarian 2 years ago
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    LOL ;) !!!!!

  • lin-_z 2 years ago
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    How Awesome!!! Even the heavens love The Twilight Saga!!lol

  • Priscilla C. 2 years ago
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    Marketing was the culprit...maybe I'm just leaning towards that since my title is "Marketing Coordinator"...lol

  • qath 2 years ago
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    wow even the heavens join us in our addiction to twilight saga. I believe that, we Filipinos have tons of supernatural beliefs, why not believe this one? cool huh

  • dani 2 years ago
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    That's awesome. I am psyched.

  • EyesofAmber 2 years ago
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    That's so wild. I realized a long time ago that there was a new moon the week of the New Moon premiere, but I hadn't realized that the official premiere was on the actual day.

  • MizSpiderMonkey 2 years ago
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    Staff: Hey why don't we move it to this week instead?
    Summit: Why?
    Staff: B/c there's a new moon around that time.
    Summit: Hey isn't that the name of the movie? Wait do we have to pay someone for getting astrology to advertize for us?
    Staff: Um, no.
    Summit: Ok then! What ever will sell more tickets! Does something like that happen around the time we want to release the other one... Black out... Um, Dark time.....
    Staff: Eclipse?
    Summit: Yeah Eclipse the movie.
    Staff: There might be an eclipse...
    Summit: Huh? What are you talking about?

  • suiyue 2 years ago
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  • Lynda 2 years ago
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    I take it as a coincidence if it wasn't they would have marketed it like that a long time ago. Awesome!!!!

  • yarirmz! 2 years ago
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    I think it's amaizing!
    Not just cause of the fact that it's the name's representation...
    but it brings something more to the premier..!
    =)

  • tiffanymae 2 years ago
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    if it's not a coincidence and and they're actually planning it that way, then you don't think that perhaps the premiere for breaking dawn would be really early in the day, say, perhaps at dawn?
    if it's made into a movie that is.
    still, if they didn't plan the premieres like that then it's certainly going to do them loads of good. it'll look fantastic.

  • arianna 2 years ago
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    WOW... that is freaking cool

  • ashley 2 years ago
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    that's too freaking cool

  • Katie D 2 years ago
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    Very clever.....nice job Summit

  • Sabrina 2 years ago
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    That is too spooky if they did not plan it, but if Summit did plan this it was very clever, indeed. I knew that it was going to be a new moon the week of the release of "New Moon" but I had no idea about the eclipse in 2010. Amazing!

  • >>>wow! that's so cool! 2 years ago
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    ..Wow! THat's so cool. so clever!

  • laura 2 years ago
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    12 - 21 - 2010

    a lot of 0's, 1's and 2's.

  • daneeroe 2 years ago
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    thats really interesting...love MizSpiderMonkey's comment...lol too cute!

  • Sue 2 years ago
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    Does anyone know when and where the New Moon premiere in London will be??....booo hooo i wish i were in LA...ohh well maybe one day :) x

  • ila 2 years ago
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    when the london premier

  • pau_buonsanti 2 years ago
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    I'm sad. I tweeted about the new moon on the week of the film's premiere a few months ago, you even RT-ed my twit! And now @myrobpattinson got all the credit =( I'm not mad, just sad. I was sort of smug I discovered it... anyway! still love our site!! keep it up ;)

    This was my twit, you really did RT, my user is @pau_buonsanti:

    @TwiExaminer I just checked the lunar calendar for this year & there's gonna be a new moon on the week of nov. 20th. it isgood news? =P
    10:03 PM Jun 11th from web

  • danielle 2 years ago
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    that was a fascinating trivia :)

  • Stefne 2 years ago
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    I realized this too back when they released the date to the public. I think it's a great idea, they should have made a bigger deal about it though.... and the fact that there is a lunar eclipse next summer, clever, very clever!

  • Lindsey 2 years ago
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    I read this article right when you posted it, but I would like to know if you know how to accqure tickets for the premiere in L.A.? I have been trying to find a way for the past couple of days and I haven't had any luck. My friend and I are flying to L.A.for the premiere anyway, but tikets would be a bonus. Thank you so much:)

  • Paige 1 year ago
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    I REALLY want to go to the premier in LA! Do you have any idea where you can get tickets? or know of any contests to win them? THANKS SO MUCH! :)

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