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  • People are connected to devices everywhere
    3 digital marketing predictions for 2015
    A successful marketing campaign – traditional or digital – must follow trends, and set budgets accordingly. As the fourth quarter comes to an end, that is exactly what marketers are doing. They are dotting the i's and crossing the...
  • Essentials of writing a works cited page
    Essentials of writing a works cited page
    Everyone knows that proper referencing is a half of a good work on a paper done. If your Works Cited page looks neat and the applicable reference style is used right, get ready to get an A. But if it doesn’t look sharp, the instructor will...
  • What marketers are saying about content
    How content marketing can help your business
    Content marketing nurtures relationships. It provides quality information that is relevant to those who are making the buying decisions. It is not “salesy” or obviously promotional.And, according to Social Media Examiner’s 2014...
  • SearchLove Conference San Diego Paradise Point SEO
    SearchLove San Diego: A Recap of Digital Marketing Strategies for 2015
    Inspiration. It's what prompts you to keep a notebook by your bedside in case 3:00 a.m. ideas strike. It's that feeling you get after reading a post from your favorite entrepreneur. Most of all, inspiration is what drives you to do what...
  • Blogging
    Professional services firm's toolkit for online marketing: Blogging (Part II)
    The first article covered the importance of maintaining your company’s blog. If you didn’t read the first article, take a look at it here.Here’s a quick refresher:Blogging is essential to your Professional Services Firm for these...
  • LaptopWork
    Professional online marketing tool #1: An overview of blogging
    As stated previously, this series of articles is designed to help professionals who own their own firms establish their brand online by implementing an effective online marketing campaign. This article will discuss Tool #1, which is blogging.You...
  • Content Writer
    4 Keys to becoming a successful UK Freelance Content and Essays Writer
    Freelancing. It’s an opportunity too tempting to overlook. As a content outsource specialist, you can either raise some extra cash or transfer out as a full-scale freelancer.The most difficult thing with writing content is getting started....
  • Business Management
    Smаll Buѕіnеѕѕ Cоntеnt Mаrkеtіng: A Chесklіѕt
    Smаll buѕіnеѕѕ соntеnt marketing іѕ a mіnеfіеld! (And I get that!) Thе rеаѕоn bеіng іѕ thаt thеrе іѕ a lоt of different tеrmіnоlоgу used, a hоѕt of thіngѕ thаt саn bе іnсludеd and іt ultіmаtеlу lеаvеѕ thе аvеrаgе еntrерrеnеur and small buѕіnеѕѕ...
  • Google Panda Update
    Google's Latest Panda Update: An Action Plan for Small Businesses
    Well, it happened again. Panda 4.0 officially hit the Google search results with their latest update on May 20th. This update is one in a long line from Google that aims to give a boost to websites that have great quality content and weed out thin...
  • Content Marketing: The Antidote to Rote
    Content marketing: the antidote to rote
    Content marketing is more than words. That's the rote definition, but not the right one.At its best, content marketing is the way Internet-savvy companies cajole, inform, persuade, educate, empathize, and call to action.What are the different...
  • Infographics
    Easy way to create an infographic
    An infographic is a diagram that represents data or information. A good infographic presents this data or information as visual content in a way that is easy to understand. Similar to the old adage "a picture is worth a thousand words",...
  • On-Site SEO
    On-Site SEO
    Search Engine Optimization or SEO as its better known, “is a methodology of strategies, techniques and tactics used to increase the amount of visitors to a website..” -according to Webopedia.So it’s possible to create more...
  • Formula for SEO
    The future of seo: 6 ways to stay ahead of the game
    The world of online marketing is constantly changing. Most of the things you think you know about search-engine optimization, or SEO, may have been true a few years ago but have changed. Here are some trends that will be coming up in the near...
  • Blog Ideas
    How to Drive More Traffic to Your Blog
    Blogs are everywhere these days. There are literally millions of articles written each and every day. So how do you write content that is fresh and engages your audience? How do you come up with ideas that will drive more people to your blog? The...
  • Online Interactives
    5 Interactives That Prove Content Doesn't Have To Be Lame
    The web has come a long way. Before we were "tweeting" and "liking" videos and products, we were creating web pages that said "Hello World!" and showing off our ability to make H1 and H2 tags. Fast forward to today...