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The Latest

  • Fit for Me by Fruit of the Loom at Full Figured Fashion Week 2015
    'Fit for Me' by Fruit of the Loom showcases at Full Figured Fashion Week 2015
    Full Figured Fashion Week 2015 premier sponsor “Fit for Me” by Fruit of the Loom, showcased for the very first time at the event during the final runway show that was held this past weekend in New York City.The models wore on the...
  • Better basics for dads and grads
    Better basics for dads and grads
    No one likes to get underwear as gifts, right? Hogwash! When the underwear being given are from any of the three companies below, the recipient will likely beg for more. Give your dad or grad the gift of good gotchies.PACTBelieve it or not, there...
  • Atomic wedgie death
    Atomic wedgie death? Stepdad strangled with underwear in 'atomic wedgie' death
    Death by atomic wedgie? An Oklahoma man has pleaded guilty for an “atomic wedgie” death – the 34-year-old admitted to grabbing his stepfather’s underwear and pulling it up and over his face, using the shorts to suffocate...
  • Cool comfort: Armachillo Boxer Brief
    Cool comfort: Armachillo Boxer Brief
    Having the reputation as an underwear expert certainly has its perks. Slipping into something a little more comfortable isn’t a bad way to earn a little extra scratch, and coming up with creative ways to share my findings is more a labor of...
  • Brook There, the eco-sexy lingerie line
    Brook There, the eco-sexy lingerie line
    Aside from the fact that clothing manufacturing is a major source of pollution on the planet -- harmful chemicals and dyes in many clothing companies can be toxic to your health too. Lingerie is in direct contact with your skin (and private areas...
  • All hail the boxer brief
    All hail the boxer brief, the American male’s triumph over underwear
    There’s no need to be coy anymore. For some, if not most men, the geography beneath one’s underwear could be a source of anxiety. Penis size or girth has really got a lot to do with it, and more importantly, how one's manhood will...
  • Keeping cool with Duluth Trading Company
    Keeping cool with Duluth Trading Company
    What little bit of winter we had around the San Francisco Bay Area is now nothing but a memory. Spring is upon us which means its time to lighten the layers and dress for what will likely be a rather warm, dry season. Because of this, you need to...
  • For every season: PACT Spring '15
    For every season: PACT Spring '15
    Believe it or not, there was a time in my life when I wasn’t completely obsessed with socks and underwear. Socks were just a thing used to keep my shoes from prematurely rotting away and stinking up the house. Underwear was one of those...
  • PS15SU
    Spring fling with PACT
    Spring in the San Francisco Bay Area is a thing of beauty. The bright blue sky, the deep green of the Pacific, and every color of the rainbow that blossoms forth from just about everything, it’s just so nice. To add to all this splendor,...
  • DTCDNU
    Check out my squirrel: Duluth Trading Co Date Night Boxers
    You’ve seen them grace this space on way more than one occasion. One of the reasons behind this has to do with a personal obsession with underpants, and the other is all about the fact that Buck Naked underwear, in all its iterations, is...
  • A peek into the pouch: Saxx underwear
    A peek into the pouch: Saxx underwear
    Though it’s rare for me to crank out a review so soon after introducing a product, I pretty much knew right from the start what I was going to be writing in regard to the Saxx underwear that recently arrived. Saxx makes underwear unlike any...
  • GMDJXL
    To swing or not to swing: Garcon Model Jock
    In the past, I have heaped a bunch of praise upon the products of Garcon Model. Their form-hugging, junk-cuddling fit combined with the slickest of materials made for some fun reviews. Wearing Garcon Model underwear is like wearing a superhero...
  • SAXX camping spring 2015
    SAXX offers underwear for your complete lifestyle
    It wasn’t long ago that most guys picked up underwear in plastic-wrapped 12-packs and called it good. In the last 20 years or so, the world of men’s underwear has seen constant changes and development, from new styles like the boxer...
  • SaxxLine
    New year, new gear: Saxx Underwear Company
    Anyone familiar with this column knows about my obsession with socks and underwear. It wasn’t always like this, though. Years ago, before earning the title of FashionBear, socks were just something worn to keep the shoes from rotting and...
  • shiny
    New year, new gear: Garcon Model Jock
    Sometimes, less is more. In regard to underwear, that statement is, more or less, on the money. In regard to the new jock from our north of the border friends at Garcon Model, less is definitely more.Swapping out your regularly scheduled underwear...
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