National Startup Business Examiner - Small Business

Splitting up equity in your startup

John Edwards
January 14, 2010
1 comment

Business & Finance | January 14, 2010

A friend of mine just asked for some advice around how to carve up equity in a new venture. I shared two resources with him. The first is a great article by Frank Demmler called "The Founders...

Twenty-eight leading VC and Angel Groups to meet in NYC

John Edwards
January 08, 2010

Business & Finance | January 8, 2010

Twenty-eight of the leading Venture Capital and Angel Investor Groups in the New York area will present at FundingPost’s NYC Venture Capital Showcase sponsored by Credit Suisse on February 11, 2010. The event is a bit...

The importance of scalability for your startup

John Edwards
December 21, 2009
1 comment

Business & Finance | December 21, 2009

Marty Abbott and Michael Fisher's article on "Top 10 Internet Scalability Killers" got me thinking about the importance of quickly scaling for a startup, but from a non-technical perspective. Think about it...

How many different names for dollars can you come up with

John Edwards
December 17, 2009
2 comments

Business & Finance | December 17, 2009

A dollar by any other name still smells as sweetJohn EdwardsOk, you're working hard on your new business in order to make more money. But lest your friends think that your single minded pusuit...

Digital book publishing space consolidates as Smashwords buys Bookhabit

John Edwards
November 30, 2009

Business & Finance | November 30, 2009

The e-book publishing space for independent authors and publishers just got a little smaller with Silicon Valley based Smashwords, Inc's acquisition of BookHabit Limited, from New Zealand. Both startups launched in 2008, but Smashwords showed greater acceleration...

Silicon Valley startup Asana raises $9 million to fix "miscommunication" in the workplace

John Edwards
November 26, 2009

Business & Finance | November 26, 2009

Keep an eye on Asana, the yoga-inspired Silicon Valley startup that this week raised $9 million in venture capital for its "grand vision of de-Dilbertizing corporate culture by creating technology that enables a workplace to function with...

How to create your first business plan in 5 quick steps

John Edwards
November 25, 2009

Business & Finance | November 25, 2009

Few new businesses succeed without a plan. That's because there are too many choices available to customers, and too little time available to owners. The brutal fact is that those of you...

Promoting your business - how to write your first case study

John Edwards
November 24, 2009

Business & Finance | November 24, 2009

Many businesses leverage case studies as an effective marketing tool to convince prospects that their product or service will deliver them powerful results. What tends to stump most new businesses, even those with a few successes under their belt...

Google Adwords - a launch checklist for promoting your new business

John Edwards
November 24, 2009

Business & Finance | November 24, 2009

You already know about Google. They are the market share leader in search. And you also probably know about search engine marketing. Well, Google is the largest in that space as well. So you think to...

Quick checklist of marketing tools to promote your new product or service

John Edwards
November 22, 2009

Business & Finance | November 22, 2009

No product is sold in a vaccum. People need to be aware that it exists, what it does, how much it costs, and how and where to get it. Your goal is to try and make sure that...

Currently in Los Angeles

John Edwards

Splitting up equity in your startup

Twenty-eight leading VC and Angel Groups to meet in NYC

The importance of scalability for your startup

How many different names for dollars can you come up with

Digital book publishing space consolidates as Smashwords buys Bookhabit

Silicon Valley startup Asana raises $9 million to fix "miscommunication" in the workplace

How to create your first business plan in 5 quick steps

Promoting your business - how to write your first case study

Google Adwords - a launch checklist for promoting your new business

Quick checklist of marketing tools to promote your new product or service

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