Wendy is a connected and innovative social media marketing professional. She has been involved with business development and marketing for technical product and service-related companies for over 30 years. She helps assess and build social media strategy to increase sales for B2B clients through the use of the Four Quadrant Assessment Methodology and NCP Model for social media. She is a Regional Director, Speaker and Certified Trainer for Integrated Alliances, a national company providing social media training. Her recent work includes ROI - based strategic planning for traditional marketing, Internet marketing, and web development. Wendy has a bachelors degree in Engineering from the University of Rhode Island, Kingston Rhode Island and a Social Media Consultant Certification from Social Media Academy. She has a perfect blend of high energy, real world experience as well as methodology for sound strategy.